Business Writing Skills

Executives spend on average 35% of their working day writing, which effectively makes them professional writers. Yet many of us lack the skills to create documents that are clear, focused and achieve their aims – first time. Whatever the documents you need to write, we can tailor a programme for you. High level programmes are geared to executives writing complex, technical reports and business cases, other levels focus on developing confidence and saving time and agony. Consultancy projects include evaluating and editing company standard letters.

Topics: e-mails, letters, reports, presentations, proposals, handling complaints, CVs, staff reports, appraisals, newsletters, public notices, minutes, agendas, conference papers, standard letters, sales letters, website material, executive summaries, contracts, promotional material.

Covering: getting started; right first time; being concise; getting to the point; how much to include; grammar refreshers; clarity; saving time; identifying the punchline; punctuation; sentences; paragraphs; persuasive writing; structuring; making impact; confidence in our personal style; editing techniques; getting the right response; soothing and pacifying; handling complaints; layout; keeping the reader interested.

 


 

I would not have believed the results I achieved were possible beforehand.